Tag Archives: Sales

How Mercedes create a wonderful buying experience

Buying a new car should be one of life's most exhilarating buying experiences. Anything that stops this being the case will loose sales. On the other hand anything that enhances

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Posted in Customer experience, Customers, Marketing | Tagged , | 2 Comments

How to keep customers loyal

It's a very good idea to keep existing BtoB customers loyal.  But, what's the best way to do it? You could reduce your prices.  In most cases that'll have no

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Motivating Sales people

How do you keep Sales motivated in a tough marketplace? Step one, don't beat them up and tell them how badly they are doing. Step two, create a project to

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Posted in Customer centric | Tagged | Leave a comment