Tag Archives: customers point of view

Customers don’t love your products as much as you do

If you are selling a technology based product there is a strong temptation to overly focus on promoting the features of that product. After all you have put some much

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Posted in Business strategy, Customers | Tagged , , | Leave a comment

Welcome to the MalcolmSays Blog

This blog aims to share experiences and opinions on a wide range of Marketing, Sales issues and the linkage to business planning and one page plans.  I try to come

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Posted in Customers | Tagged | Leave a comment